Pandora bracelets, necklaces and earrings
Pandora is well-known for its stylish twist toward the traditional charm bracelet (introduced in 2000). But behind their quest to become a world-renowned jewellery corporation is really a simple story of a Danish goldsmith and his partner wanting to share their creations using the world.

In 1982, Per Enevoldsen and his partner Winnie established a modest jeweler's store on Norrebrogade in Copenhagen, Denmark. As condition for their products progressively increased, their focus shifted toward the wholesale business, and by 1987 they discontinued their retail industry activities all together. They hired Lone Frandsen as designer for their very first Pandora Jewellery line, creating what was to become Pandora's distinctly unique design. In 1989, Pandora opened its manufacturing collection in Thailand (called Pandora Productions) and marketed its jewellery products wholesale. In 1996 Lisbeth Enø Larsen, a goldsmith, joined the company, and collectively with Frandsen, established its signature jewellery line, which include the well-known customized pandora charms australia charm bracelets.

By 2000, their charm bracelet idea was introduced toward the Danish market, and it quickly took off, with condition for Pandora charms going by means of the roof. Encouraged by this response, Pandora Jewellery was introduced in the US in 2003 and entered the German and Australian markets in 2004. As need grew, fuelled by third celebration distributors throughout Europe, the corporation determined in 2005 to construct a large-scale production facility in Thailand. By 2006, Pandora opened the very first PANDORA store in Germany, which was quickly followed by other stores in Denmark, Australia, Switzerland, US and Canada. With Thailand proving to possess pretty powerful production capabilities, Pandora opened a second manufacturing store in August 2008 and a third in March 2010, even more enhancing its production.

Today,pandora rings employs much more than 2,500 people and operates and manages a vertical corporation model with in-house design and production, complete handle of its marketing and direct distribution worldwide. Its current choice of over 1,800 unique jewellery styles are marketed in over 260 Pandora branded idea shops globally and by means of third-party distributors to near to 10,000 points-of-sale in 6 continents in over 47 countries

Pandora blended versatility with style to bring us the jewellery we have come to know and love. Their quest then - since it is today - would be to offer everyone a fascinating planet of superb and hand-crafted jewellery that is genuine and personal. Inspired by Greek mythology, PANDORA encourages men and women alike to display their individuality and creativity, to inform the planet their stories of hope, love and life producing utilization of pandora necklace bracelets, necklaces and earrings. With pendants and charms made from gold and sterling silver, Murano translucent glass beads, precious gems and birthstones, everyone can have an unforgettable choice of the own special and life-changing moments within their hands.